The Difference Between Video Marketing and Video Advertising
Some people may think that the words marketing and advertising are synonyms, as they are used interchangeably very often. Especially when we talk about Video, not everybody is able to…
16 Video Marketing Statistics Every Marketer Should Know [SlideShare]
For many marketers, video is one of the most illusive content formats. Yes, we know video exists, and some of us have even dabbled in producing videos for our companies…
6 Businesses That Rock At Video Marketing
Let's face it - the world of online video is pretty unfair. How can a video with a kid getting his finger bitten receive millions of views, whilst quality business videos like…
You Ought to Be in Pictures: 5 Amazingly Successful Brand Video Marketing Campaigns
My first cell phone was the unbreakable Nokia 3310. You could run over that thing with a tank and it would still be up for a game of Snake. At…
7 Eye Openings Stats That’ll Make You Better At Video Marketing
When it comes to video marketing, we know that it's the coolest kid on the block. Sure blog posts like this one are super useful, but countless studies show that…
7 Eye Opening Stats That’ll Make You Better At Video Marketing
When it comes to video marketing, we know that it's the coolest kid on the block. Sure blog posts like this one are super useful, but countless studies show that…
How to Make a Great Holiday Video for Your Business
The holidays and New Year are an ideal time for businesses to reconnect with their customers. Whether you want to express your appreciation or show a more personable side of…
The Year in Video Marketing and What to Expect in 2016
We marketers love our trends, and these days there are plenty to choose from: marketing clouds, account-based marketing, predictive analytics—the list goes on. But few trends had as big a…
How To Effectively Use Youtube for Video Marketing
Let's start with the facts: 1. YouTube is the second largest search engine in the world. 2. Since March 2014, the number of people watching YouTube videos has increased by…
How to Use Native Twitter Video Marketing for Business: 5 Best Practices Plus 10 Content Ideas
It’s every smart and social, savvy digital marketers dream to reach their audience in a human, relevant, memorable and meaningful way. Video marketing provides marketers with one of the best opportunities to…
Why video marketing is one of the most effective ways to reach millennials
image: tongro images/corbis This article is part of SWOT Team, a series on Mashable that features insights from leaders in marketing, brand-building and public relations. Marketers want to reach Generation…
What Really Makes Your Videos Look Ugly
My websites went down recently. Hackers took over the entire compound. Stevie was taken hostage and the bad guys were threatening to send him to military school if I didn’t…