One of the published findings from the Gartner 360 Summit in 2014 was the statement that “by 2020, 85 percent of customer relationships with businesses will be managed without human interaction.” While technology is impacting on customer…
When it comes to marketing small businesses online, it’s all about credibility. You may still be ironing out some of the details of your start up, but if you have…
Small business owners will already be aware of the battle that they face in order to contend with bigger organisations in their chosen field. The limited budgets, staff and sometimes…
I know you understand… Content marketing is effective and social media is a great way to interact with your customers. But we all only get 24 hours in a day,…
Set the alarm: OK, I get it, some people aren’t morning people. But early risers prime themselves for success by getting stuff done before the phone starts ringing, their email…
A couple of years ago, small business owners were questioning whether social media was a worthwhile investment. Now, it’s no longer a question of should you be using social media,…
Utilizing the internet as a marketing platform is a powerful way to increase awareness about your business and gain a loyal following of customers. Below are internet marketing tools that…
Three years ago, if you asked most businesses what social media platforms they were active on, almost all of them would say Facebook and Twitter. Today those two are still…
Are you looking for ways to streamline the way you do business? Do you want to create more time to be able to move your business forward? Advancements in mobile…
I’ve been wondering recently about big data and small business. No one can avoid the statistics around the importance of small business to the U.S. economy: asForbes noted not long…
Over the past decade, the digital landscape has undergone significant changes. The way we use and interact with the World Wide Web has completely transformed. Let’s take a look at…
It seems simple, but it’s not. Marketing is often overlooked as an expense that small businesses can’t afford – but fortunately, this is far from the truth. With companies that…