11 Methods That Will Make Your Content Marketing Campaign Go Viral
Have you ever wondered how some bloggers and online entrepreneurs manage to crank out tons and tons of useful and exciting new content on a daily basis, and others… …well,…
5 Key Components of an Effective Local Content Marketing Strategy
Content marketing has risen to become one of the top marketing strategies in recent times, with most organizations now investing at least some part of their marketing budget on a content strategy. In…
When Can You Expect Your Content Marketing Efforts to Bear Fruit?
Do you keep publishing blog posts and asking the traffic gods to reward you with insane blessings? I hope not. That’s not a smart strategy, as there are many others on…
The Content Marketing Book of Answers: Strategy & Planning
No matter how familiar you may be with the principles and potential benefits of content marketing, it’s natural for questions to arise when it’s time to get hands-on and apply…
5 Stress-Free Steps for Pricing Your Services
Why does pricing our services provoke such fear and dread? Even when we’re certain that we provide an exceptional service and charge what we’re worth, we still worry that clients…
59% Of Content Shared On Twitter Will Never Be Clicked
Your content might go viral, but it also might never get read. Turns out a majority of the content shared on Twitter (59 percent) never gets clicked on, according to…
How User Segmentation Really Works in Content Marketing
Successful marketing is all about laser-targeting a niche and then making the most out of it with regard to engagement and profits. If you’re like me, you’ve learned by now…
Answer These 5 Questions to Ace Your Content Marketing Interview
A couple weeks back, I was a guest on the This Week in Marketing radio show, hosted by Mihali Stavlas. Over the course of an hour, we covered many important aspects…
11 WordPress Plugins You Need to Create Killer Content
Did you know that WordPress powers more than 25% of the web? Or, how about the fact that there are approximately 44,000 different plugins that you can install? The statistics…
7 Essential Steps For Creating Marketing Content That Converts
Writing marketing content that converts is a necessary step in any successful blogging or digital marketing campaign. While this type of content creation can help level the playing field, it…
Building a Collaborative Content Process
image credit: shutterstock Content marketing has been transforming the marketing world for years. And whether you’re a skeptic wanting more results or a devout believer overhauling your entire marketing department,…
How to Create Great Written Content
You would think that everyone and every company would want to know how to create great written content. You’d be wrong. They don’t. I believe most companies simply want to create written content - blogs,…