4 Tips for Effective Brand Management
As marketers, understanding the basics of brand management is imperative. Brand management is the strategy and analysis behind how the public perceives your brand. It is a challenge to stay true to your…
As marketers, understanding the basics of brand management is imperative. Brand management is the strategy and analysis behind how the public perceives your brand. It is a challenge to stay true to your…
Recently, one of the world’s largest providers of social data – Gnip – was acquired by Twitter. With clients ranging from Microsoft to the Library of Congress, this acquisition helps validate…