The #1 Reason My Blogging Grew Into a Business
Have you ever had a moment in your life where everything changed? You might not have known it at the time - but the moment was defining, it changed the…
A 4-Step Blogger Outreach Tool for Identifying Influencers
After partnering with hundreds of marketers and PR professionals on their blogger outreach projects with GroupHigh, I noticed an interesting and common blogger outreach pain point. A crucial part of…
Why Pet Bloggers Are the Next Big Brand Influencers
Over half of households have pets, and pet owners are quickly becoming valuable influencers for brand partnerships. Pet food, animal insurance, and dog supplies are the obvious brands teaming up…
3 Things to Learn from the World’s 3 Most Popular Blogs
You can learn some of the best things about blogging by looking at the world’s most popular blogs. These blogs are popular for a reason. And they only get more…
5 Ways to Help Clients Get Their Guest Blogging Down to a Science
I’ll admit our expectations were high when I bought my 8-year-old a Magic Science kit a few years back. We all but ripped the thing out of the packaging in…
The Ideal Posting Frequency for Twitter, Facebook and Your Blog
How often do you update your blog or post to Twitter and Facebook? Do you have a plan in place or do you just post when you can? The guys…
What We Learned in 2014: An Honest Assessment of the Vero Blog
2014 was a big year for the Vero blog. We learned a lot. A few of our posts were big hits and a few fell flat. Below, you’ll find links…
11 Sure-Fire Ways to Get Millennials Reading Your Blog
Who are millennials and why should you care about them? Millennials were born between 1980 and the early 2000′s. They are heavy media consumers with multi-screen habits and a desire…
Do You Really Need a Blog?
The great thing about blogging is that it doesn’t take very much time. Writing – aka typing – is pretty easy; brains are an endless well of engaging, useful, informative…
How to Start a Business Blog: Seven Essentials for Success
Are you interested in starting a blog for your business? Want to know how to set it up to get the best results? There are lots of design and functionality…
How to Blog Consistently—Even While Running a Business
The biggest impediment to regular content creation isn’t a lack of ideas or even a dearth of writing talent. It’s not a lack of understanding about how content marketing works…
Eight Reasons to Start Blogging for your Business
Let me state quite clearly so that there is no misunderstanding if your business website does not incorporate a blog your losing sales, your losing opportunities and your website isn’t…