Why the blog post is killing the press release
Pitching a press release is so passé. Columnist Patrick Armitage explains why writing a candid and authentic blog post will make a bigger impact than falling back on old PR…
11 Essential Ingredients Every Blog Post Needs [Infographic]
So. You think you’ve got yourself a good blog post. You chose your writing style. You knocked out the first draft. You allowed it to sit for an hour or…
9 ways to bring more traffic to every blog post
You’ve written a fantastic blog post. Now . . . how are people going to find it? It’s a question most of us bloggers deal with every single time we…
How to Write a Perfect Blog Post [INFOGRAPHIC]
Once upon a time, not too long ago, I wanted to write the perfect blog post. I wanted to write the most shareable, clickable, readable, memorable post that I could.…
5 Things Every Business Blog Post Needs
Do you have a business blog? If not, you’re missing out on an affordable, effective means of inbound marketing. Just check out these stats: HubSpot found that companies that blog…
5 Scientifically Proven Ways To Improve Your Next Blog Post
Are you looking for ways to optimise your blog posts and get more people reading them? Want some data backed examples of how to increase the buzz around your next…
New Study Reveals the Lifetime Value of a Blog Post
As the most pervasive and arguably most important form of mass communication in the world, blogging is continually at the top of the content marketing conversation. However, despite blogging’s popularity,…
How to Write a Blog Post for Search & Social Success
Do you want to improve the content on your blog? If so, then you should work toward making each and every blog post epic. In this article, we’re going to…
9 SEO Tips for Optimizing Your Blog Post
There’s no real argument for not having a blog for your business these days. It’s an important part of building your website’s credibility, providing updated content consistently to your visitors…
8 Signs You’re Writing an Advertorial, Not a Blog Post
Growing your website traffic through your blog is a great thing-- until thinly-veiled advertorials infiltrate your content. Advertorials are an advertisement disguised as an editorial; they are articles that appear…
10 Ideas to Inspire Your Next Blog Post
Are you looking for blog post ideas? Would you like some direction to inspire your editorial calendar? Although it may be challenging to come up with new blog post ideas,…
5 Reasons Why I Refuse to Share Your Blog Post
As a Community Manager, I read a LOT of content on a daily basis. And yet, I’m constantly disappointed by how much of it just isn’t shareable. My rule for…