Consumers already spend an enormous amount of time using social media. The average person clocks in more than six hours online daily. So, doesn’t it make sense to reach your target audience where they’re spending most of their time?
Social media advertising—an $8.4 billion market—is ripe with benefits for businesses. It helps comapanies find new customers by using the information they’ve shared online. You can target relevant individuals before they even begin their search. The faster you reach them with targeted content, the more likely they’ll convert.
But with so many platforms offering a variety of social media advertising tools, knowing where to start can be overwhelming. We’ll help you cover some of the basics by guiding you through the right platform…
