Many marketers are more comfortable with words than with numbers, but if you’re willing to run a few equations, you might gain tremendous insights into the success of your content marketing.
And, more important, you’ll probably be more likely to keep your job.
Here’s a look at how to compute seven content marketing metrics that would make your math professor proud. They’ll also help you quantify your content marketing efforts and, ultimately, prove content’s impact on your business’s bottom line…
Seven Content Marketing Metrics That Would Make Your Math Professor Proud
