“It was the best of times, it was the worst of times: to tweet,” writes Shea Bennett at Adweek.
Coming up with little tweaks that improve the reach of you social media messages has become an obsession for social media marketers. How many posts on Facebook per day is optimal? What time should they go out? Should we post as much content on the weekends as during the week?
SumAll did a study to see when the best (and worst) times to post are on each of several social media networks. Then they created two fun infographics to use as shorthand while you are posting. One shows you when to post. The other shows you how to avoid social media dead zones. “Having the right content is great, but knowing the time of day when people are most receptive to posts is invaluable for companies that need to run efficient campaigns,” writes Dane Atkinson of SumAll...