This is Episode 20 of This Old New Business weekly business podcast with Jeff Korhan.
If you have been ignoring Pinterest for growing your business, you may be surprised to learn that it often drives more traffic than sites such LinkedIn, YouTube, and Reddit … combined!
Do I have your attention now? I thought so.
Many of us set up our Pinterest accounts years ago and then walked away because we were not quite certain how to use it, or why. Cynthia helps us with both in this episode.
You’ll learn that Pinterest marketing really is quite simple to learn, and powerful for both attracting and sustaining more relevant traffic to your website.
Our Featured Guest: Cynthia Sanchez
Cynthia Sanchez is the CEO and founder of Oh So Pinteresting. Her clients range from companies in the mobile app industry to Beverly Hills jewelers. Cynthia is an international speaker, author, and podcaster – and she has been featured by Social Media Examiner and Entrepreneur as a leading Pinterest expert.
Pinterest is Visual Discovery
Once you understand the structure of Pinterest, everything makes a lot of sense.
Pinterest describes itself as a visual disovery tool. Think of your Pinterest account as a file cabinet. Within it are your Pinterest boards, which are collections of photos. Think of those boards as drawers within a file cabinet.