New research reveals that most B2B technology marketers are missing a major key to content marketing success. Here’s what it takes to be effective…
The Content Marketing Institute and MarketingProfs just released the B2B Technology Content Marketing: 2015 Benchmarks, Budgets and Trends – North America report. According to the report, 93% of B2B technology marketers use content marketing to attract and retain customers. However, only 34% believe they are effective…
Only 34% of B2B Technology Marketers Are Effective at Content Marketing [Study]
