With the Masters of Marketing awards rapidly approaching us, rumour has it members of the public are able to nominate their favourite brands for the ‘Brand of the Year’ category.
Never one to miss an opportunity to talk about stuff I love (it certainly makes a nice change from the moaning I do on Twitter) I jumped at the opportunity, and am nominating LEGO for the coveted prize.
Hopefully, many of you will agree.
Before I begin my apotheosis of the tiny bricks, I should make a disclaimer: I’m a big LEGO fan. I might even be called an AFOL by certain equally-nerdy types. But that’s not why I’m nominating them. Well, that’s not the MAIN reason I’m nominating them anyway…
