SEO Marketing or Search Engine Optimization Marketing is a process through which you can get your website optimized for the search engines. In plain English, this means that SEO can take your website to the top of the search engine results pages. These “search engine results pages” are simply what the search engine displays when a particular phrase is typed into the search query box.
Now consider this, SEO is not a quick fix. You can not go and do a few tweaks here and there and magically expect an instant traffic boost. In fact, SEO is and can only be a long-term strategy. If I told you that in 5 years from now you’d get millions of dollars worth of free traffic from Google by pressing a button now, would you press that button? Of course you would… But there is no such button… getting there requires some effort and a good understanding of SEO.
So whether SEO is a good solution for you depends on how well you understand it, and whether you are willing to invest the resources needed to get it working for you. These days, you can do your own SEO or choose from a wide range of SEO services provided by professionals. Before deciding where you want to take this, it’s important to consider and understand some crucial factors.