How to Write Kick-Ass Landing Page Copy

We recently hosted a webinar with the super talented Joel Klettke of Business Casual Copywriting. If you missed out on the webinar, check out the video recording and recap of 8 Easy Steps to Writing Kick-Ass Landing Page Copy!

Step 1: Research

What will you learn? Here’s a look at Step 1 of the process:

Copywriting is not about inspiration. A lot of people think it’s a creative thing, but in fact copywriting is more of a science. Science has a process and effective writing does too.

Everyone always asks, “Where do I start?” Great writing starts without any writing at all, it starts with the ever so sexy research and analysis. We need to get info together before putting pen to paper- make a clear direction.

How to Write Kick-Ass Landing Page Copy

CopyRanger

Rick Duris is CopyRanger.

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