The search engine goliath Google hath laid down its wrath once again — this time targeting the mobile web.
On April 21st, 2015, Google began rolling out its “mobile-friendly” update, which makes mobile-friendliness a stronger ranking factor for mobile searches. The aftermath of this rollout, dubbed “Mobilegeddon,” has resulted in thousands of non-optimized websites plummeting in mobile search results.
According to the Searchmetrics blog, some of the websites most-affected by Google’s mobile-friendly update include reddit, NBC Sports, SongLyrics.com, and Upworthy, just to name a few…