Does your business need a Twitter account? Is Snapchat the right social media app to expand your brand? Should you just jump on board every popular social network to maximize your reach? With so many social media channels to choose from, deciding which ones deserve your attention can be difficult.
Contrary to popular belief, you don’t have to be on every social media platform. In fact, that approach can do more harm than good if you spread yourself too thin. Even large brands with dedicated social media teams often limit their social media presence to a handful of channels…
How to Find the Best Social Media Channels for Your Business