Content marketing is a multi-faceted endeavor, and as such, running a successful campaign requires a well-thought out approach and a strategic execution of your plan. Many layers go into a great content marketing campaign, and in order to get the most out of your efforts, you must pay close attention to each and every detail so you are able to make appropriate adjustments along the way.
In this section, I will break down the different aspects of a successful content marketing campaign and coach you through the process of setting up your own.