Promotional products are branded gifts that have your company’s name and/or logo on them. They are one of the oldest forms of marketing, advertising and branding. To date, it is still one of the best ways to keep your brand top of mind with customers and is also one of the most affordable ways to advertise.
However, there are 3 keys to making sure that the promotional products you choose are the most effective in advertising your business. The promotional product you choose must be:
- useful to the recipient,
- relevant to your brand, and
- it has to represent your company well…
How to Choose the Most Effective Promotional Products for Your Business
