Google analytics helps manage content marketing. Content is your most important asset on the web. This is a point that is often contested between industries, but that is more on the basis of what qualifies as content. Anything that you release out there, from videos to podcasts to images on social media, is a form of content. It doesn’t just have to mean blog posts.
But lets be honest, we mostly mean blog posts. Writing for a blog is a primary example of how you can employ content marketing for both product/service promotion, and increasing the revenue generated through a monetized site. Not to mention, it is one of the simpler ways to engage with an audience these days, and build authority…
