One of the most exciting things about working in social media is that the industry is always evolving. Conferences are great opportunities to learn about emerging networks, new strategies and consumer behaviors, and there are some fantastic events in the US and beyond. But attending big name events isn’t the only way to learn something new and meet fellow social media professionals.
After 15 years working in event marketing, I’ve found that the biggest events aren’t always the best. Some of the most valuable events I’ve attended are community-driven, local opportunities. Since no one is lucky enough to have unlimited time (or an unlimited budget), here are some tips on how to find the best mix of events to attend in 2016 and narrow down which ones might be right for you…
