For many marketers, “long-form content” often refers to creating an eBook, drafting a 1,500-word blog post or developing a white paper—certainly not a concept associated with shorter-the-better social media posts. Well, that’s definitely changing.
As the digital space gets more cluttered, marketers are embracing new ways to stand out from competitors and engage with their audience. And publishing long-form content on social media is one content marketing tactic they’re taking advantage of…
Content Marketing Tactics: Long-Form Content on Social Media Pros, Cons, Examples & Best Practices