Content Marketing Minds: YouTube’s #DearMe Campaign

Today’s trending content marketing campaign is the still ongoing #DearMe campaign put together by YouTube. The campaign has gained huge traction on Twitter, while still pushing people to YouTube where Google pretty much has a money printing press made just for them.


The campaign definitely has great intentions, better timing, and some compelling user generated content.


Yes, even YouTube needs to do a little bit of creative content marketing to market the user generated content on their platform. This time they have gone the easy route and are having their users do the pushing for them,…

Content Marketing Minds: YouTube’s #DearMe Campaign


Rick Duris is CopyRanger.

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