Sometimes, it's easy to get overwhelmed by all the questions that arise when you're creating or analyzing your Twitter strategy. Who follows you? What kind of Tweets do they like (or hate)? How often do…
Marketers are always looking for ways to drive qualified traffic to their website, product page or blog post. Tweeting is a convenient way to do this, but sometimes you need more…
Do you struggle to keep up with your Twitter activities? Interested in tools to improve productivity? Managing your Twitter account doesn’t have to consume all your time. There are tools…
Great minds may think alike—but that doesn’t mean they have to walk in lockstep too. As a leading Washington-based nonprofit, the Brookings Institution specializes in producing independent research through five…
Did you know you could tag people in photos on Twitter? Or that you could feature your admins on the about tab of your Facebook page? When done in a…
Are you using hashtags in your tweets? Are you using them too much and making people unfollow you? Hashtags are an essential part of any Twitter marketing strategy. They make…
Do you use Twitter to market your business? Have you thought about hosting chats? Twitter chats are a great way to connect with customers and prospects, build authority and gain…
Since the creation of Twitter in 2006, the social network has accumulated an audience of over 302 million monthly active users, which presents a massive opportunity for marketers. With so many people frequenting the social…
Did you know that tweets with hashtags generate 55% more retweets than those without them? What difference could 55% more retweets make to your Twitter marketing strategy? More retweets means…
This post originally published on March 17, 2014. We’ve updated it here with the latest information, images, and resources. Before I joined Buffer, I barely had a Twitter account. It…
A year after launching its app install ad feature, Twitter says advertisers are getting strong ROI from the program. Twitter announced several additions to its app install advertising tool…
Do you want to find new customers for your business? Have you considered searching for them on Twitter? Thanks to public updates, searchable bios and a plethora of third-party tools,…