Conversion
The advent of the internet had changed the business landscape altogether. Now, almost every business needs to have an online presence to perform better. And that’s not all. If you…
Marketers, I feel you. Social networks are growing, but it only feels harder to reach who we need to. On Facebook, brands have to wait until a fan interacts with…
Google Analytics is a powerful ally in boosting your conversion rate. A lot of conversion rate optimization strategies begin with user testing and serving variations of the same web page…
The primary difference between a website that does not perform well and one that is effective and is sales-focused, is the ability it has to turn an anonymous website visitor…
Besides social media, email marketing is the first thing that I tell anyone to do when it comes to online marketing. To succeed online, you absolutely must be using email…
It takes a long time to write a sales page. It takes an excruciatingly long time to write a sales page if you don’t know what you are doing, and hoping…
You’ve probably come across this situation before: your internet browser takes you to a landing page that has a great headline at its top, which is immediately followed by a…
Copywriting is NOT an art. Sorry, let me rephrase: Effective copywriting is not an art. It’s a science, first and foremost. As John Caples teaches in Tested Advertising Methods(only $9.64!),…
Pinterest can be a major search of traffic. The great thing about Pinterest is that the life of a pin can be ridiculously long. I still have pins that I…
[Guest post by Nick Kolenda] If you’re a digital marketer, then you know the feeling. You poured your heart and soul into a recent campaign, and you can’t wait to…
There’s a ridiculously simple way to increase your blog’s conversion rate by 529%. And once you know what it is, and how it works, you’ll want to kick yourself for…
Displaying amazing visual content online isn’t reserved for top dogs – companies small or large can use the web to share beautiful visual content online and, as a result, increase…