Video Content Creation Is The Future Of Influencer Marketing
We’ve all been there. We log into our Facebook and Instagram accounts planning to scroll through our feeds for just a few minutes, and then all of a sudden an hour…
Content Marketing
Content Marketing for Early Stage Startups
Creating, Distributing, and Measuring Your Content Marketing Strategy Most early stage startups want content marketing to be a part of their growth marketing playbook… Content can bring in new customers…
3 Content Marketing Trends You Need to Be Addressing in Q2
image credit: shutterstock Join us for a free, live webinar covering social media strategies to increase sales. Tune in 5/17 at 9 a.m. PT. Register Now » Content marketing has…
The Linkbait Bump: How Viral Content Creates Long-Term Lift in Organic Traffic – Whiteboard Friday
A single fantastic (or "10x") piece of content can lift a site's traffic curves long beyond the popularity of that one piece. In today's Whiteboard Friday, Rand talks about why…
How to achieve face-melting content marketing ROI
Jason Miller knows a thing or two about content. He’s the Senior Content Marketing Manager at Linkedin, who presented a session titled “How to Achieve Face-Melting Content Marketing ROI” atClickZ…
How To Get Your Small Business Started With Content Marketing
One of the toughest parts of running a small business or startup is getting attention for your brand in the early going. In the beginning, no one's yet heard of your…
Snapchat Now Serving 10 billion Video Views Per Day – The Evolution Of The Ghost
As if you needed more confirmation that you really should start taking Snapchat seriously. Everyone’s talking about it, it’s mentioned repeatedly, and in close proximity to the word ‘Millennials’ many,…
Cornerstone Content Defined in 60 Seconds [Animated Video]
Cornerstone content is vital for both seasoned bloggers and anyone launching a brand-new website because it can help you accomplish many of your content marketing goals. Goals like: Getting links…
Putting Your Content Into Context
What is the difference between a good content marketing strategy and a great content marketing strategy? What is it that makes that crucial difference between content that gets attention and…
How to Retain Customers Using User-Generated Content [Free Guide]
What if you could have your current customers sell your products for you? With user-generated content (UGC) it’s possible! User-generated content deepens your relationship with your existing customers, while leveraging their…
Seven ways to humanise your brand through content marketing
Some content is so flat and boring that it can be hard to read. No one wants to be faced with an article that is corporate, uninspiring, and feels like…
Forced to Build a Successful Content Marketing Business [Podcast]
Anthony Chatfield (now runs a content marketing business) spent his years at university studying for a degree in Creative Writing only to discover that his accomplishments were not worth much…