photo credit: Entrepreneur.com
Bridging the Social Media Marketing Generation gap requires a meeting of the minds and mutual respect for knowing your demographic versus knowing your job.
Social media best practices is often the topic of my column which is syndicated by several news services and tweeted to millions of readers. I’ve written two eBooks on social media best practices, and companies large and small hire me to create complex social media strategies and execute their plans. My newest client – the 19-year-old founder of Campus Thrift, a new, online thrift store where only college students can buy and sell used goods – isn’t much impressed with any of this experience.
Then again, she also happens to be my daughter…
