On September 1, 2014, a young couple from Jackson, Mississippi, traveled all the way to New York City to the Apple store on Fifth Avenue. They wanted to buy Apple’s latest iPhone, the iPhone 6.
The phone, however, wasn’t available. In fact, it hadn’t even been announced to the world. The couple had arrived in New York one week ahead of the announcement and three weeks ahead of the phone’s release.
And yet, when they arrived, they found that they weren’t the first ones in line. There were already people queuing up for a phone that didn’t exist yet!
But here’s the shocking part. So eager were the couple to get their hands on the new phone that they paid the first people in line $2,500 to swap spots!
Think about that. They travelled over 1,000 miles, spent $2,500 to get in line, and waited 20 days camped outside the store just so they could be the first to buy the new phone, for which they had to shell out another $400 each.
So, what’s so special about the iPhone 6?
