In 2015, Facebook is changing the way the News Feed works for its users. These changes will specifically affect brands and the way they conduct Facebook marketing campaigns through their Facebook Pages. These changes can affect your company’s social media marketing plan, so to help your business adjust, we have outlined some common questions and their solutions. It’s time to prepare for the Facebook changes in 2015 and develop a Facebook marketing plan to expand your reach.
Common questions about how Facebook marketing will change in 2015
Question #1: What are they changing in the Facebook News Feed in 2015?
Have you started noticing that your Page posts aren’t showing up in News Feeds as much anymore? Have your company’s engagement levels decreased on your Facebook Page? This is because Facebook is implementing a change intended to improve the News Feed experience for users.
According to the recent announcement on Facebook’s official blog, Facebook is going to start reducing the number of overly promotional page posts in users’ News Feeds.
Facebook Marketing is Changing—Here’s What Small Businesses Can Do To Stay In The Game