Social media is an important channel for engaging with your target audience and amplifying your message.
It is also an important venue for gaining qualified leads. Whether your business is B2B or B2C oriented, social media can play an important role in your lead generation strategy.
Yet, your mere presence on social media sites is not enough.
You should know how to choose the right strategies for effective lead generation and promotion. Your choice of strategies completely depends on which social networks you want to focus on.
Here are 7 effective ways to use social media platforms as lead generation channels for your business.