Have you ever seen a piece of content and had a déjà-vu moment?
You say to yourself, “I’ve read this before, and I know I’ve seen the gray-haired man holding an iPad somewhere.”
B2B content has become pretty formulaic.
Insert ‘Top 10’ list headline here.
Insert stock photo of a businessman jumping in the air there.
If you want to stand out in this explosion of digital content, you need to get smarter with your content and create content that differentiates your brand and supports your message. And you need to do it 10x better than your competition…
12 Overused Stock Photos to Ban From Your B2B Marketing
