Organic Facebook reach is dead.
I’m sure you’ve heard this before. And like most marketers or small business owners, you’re probably sick to death of hearing about it.
We know that Facebook’s constantly evolving algorithm is slowing organic reach almost to a halt. We know that 0% unpaid reach probably lies just around the corner and we know that splashing out for advertising may soon be the only way to reach potential fans and customers.
The lack of organic reach has had a very noticeable impact on the way businesses market and post on Facebook these days. There’s very little room for trial and error anymore when it comes to posting. Every like, comment, share and interaction is therefore of the utmost importance. One misstep could have a detrimental effect on the power of your page…
Why You Should Stop Marketing On Facebook