If you want to know what works when it comes to marketing, you need to study the competition.
This includes the tough competition, but the weak competition as well.
By doing this, you can determine why the best succeed, and why the others fail in their efforts.
To do so effectively, you need to look at one particular area of interest.
The BuzzSumo team decided to compile as much data as possible on marketing on Facebook, and then complete an in-depth analysis…
How to Win on Facebook: 8 Lessons Learned From Analyzing 1 Billion Posts