As marketers, we try to get our hands on the most sustainable content that not only increases sales, but also gives us the competitive edge in the industry. The problem many of us face is figuring out which form of content is worth investing our time and money in that’s had the most success with other brands.
If you haven’t caught on to Buzzfeed yet, the solution to your problem might’vegone undetected. Using quizzes as a part of your marketing strategy is one of the most underrated types of content that every marketer should be trying, and we’d be lying if we didn’t tell how effective they really were.
It isn’t enough for us to just convince you to implement quizzes in your marketing strategy, so we’re going to show you exactly how to create an effective quiz, how to distribute it, and how to follow it with marketing automation…
