image: Mashable, Christopher Mineses
For marketing professionals, there’s no higher pinnacle than reaching the coveted status of CMO.
The chief marketing officer is responsible for multi-faceted aspects of an organization’s comprehensive marketing strategy, from data-driven analytics to rebrands to social media campaigns. It’s a challenging job, but one that can also be extremely rewarding.
Below, we spoke with seven CMOs in a wide range of industries about the individual roads that led them to the C-Suite, and asked their advice for others seeking a similar path…
The road to CMO: 7 marketing experts on how they reached the C-suite
