Every minute 1,400 new blog posts are created. With so much content out there, how do you cut through the noise so people will see your content?
Creating good content is simply not enough anymore, you need a solid promotion strategy to help people find your content. Influencers who can help amplify your content play an important role in the success of your content marketing efforts.
So how do you go about finding influencers and what tools can you use to find them? Before we get into that, let’s first take a look at some of the common myths about influencers, so you know exactly what (and not) to look for in an influencer…