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Landing high-quality backlinks from within your local community to aid your SEO effort is an important consideration for any small business, and a topic I’ve written about before. But the problem is, many local business owners assume all links are created equal, and that’s not the case at all.
Related: 17 Ways To Immediately Improve Your Website Traffic
In fact, this misconception often leads businesses to SEO firms that deliver what those businesses initially wanted — links — but in the long run the low quality and spammy links they receive cause more harm than good…