How to Write Copy that Converts: The Customer Comfort Zone

How to Write Copy that Converts: The Customer Comfort Zone | Social Media TodayHow are you feeling?

If you read my stuff often and have come to know and trust me, you probably feel quite comfortable.

Is it your first time? Now that’s an entirely different bale of hay. It’s human nature, right? When you arrive somewhere—or interact with someone—for the first time, you may be curious, but you can’t help being anxious.

Your guard’s up. Your wallet’s tucked away. Any little bump and away you go.

As you’ve surmised, I’m talking about your experience on a web page—one that until now, you’ve never before landed on…

How to Write Copy that Converts: The Customer Comfort Zone

CopyRanger

Rick Duris is CopyRanger.

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