Here’s the bad news about social media marketing: it demands an endless stream of content, updates, and interaction from you (and we know how busy you already are, right?)
Here’s the good news: with the right framework, creating a healthy stream of social media content for your profiles will become much easier (and more effective to boot).
Instead of taking a guess at what your fans and followers would be interested in seeing every time you send a tweet or post to Facebook, you can set up strategic categories from which to pull engaging content.
Here are six proven content categories that are engaging and useful, and will make filling up your social queue a snap…