I don’t like depending solely on Webmaster Welfare (Adsense). I prefer to get my website income from multiple streams, placing the heaviest emphasis on affiliate marketing. However, we create our websites for users. That means that we focus on informing the visitor and not simply writing posts with the sole goal being to make money with affiliate marketing.
Not every post can (or should) be written solely to sell products. That’s where Google AdSense comes in.
Now AdSense is easy enough right? You sign up for the service, customize the code using their AdSense Wizard and place the code on your site. If you have traffic, you watch the money begin to roll in.
But what you may not realize is that AdSense has a feature called “Channels” that can help you increase your revenue. AdSense used to use a metric called eCPM that they have since retired. In its place, AdSense now shows you Page RPM…