The only constant thing in the world of marketing is change. The year of 2015 is proving to be the year that digital marketing surpasses traditional advertising, which forces businesses and agencies to grow their online marketing teams.
Social media advertising is getting stronger, digital platforms want businesses to provide more valuable content to consumers through data driven marketing, and if you don’t go mobile, you’ve already lost the digital marketing game.
Being knowledgeable of new trends will allow you to know how to accept change in order to advance and succeed in marketing to an online audience. To capture some of what’s important, we’ve compiled 10 marketing predictions to set you up for success in 2015.