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As an online marketer, you’re probably used to hearing about the “next big thing” in social media. The next network that could rival Facebook, unseat Twitter and so on.

While it’s true that many platforms are no doubt overhyped, the top app that’s on nearly everyone’s radar is Snapchat.

Since its launch in late 2011, it’s been steadily gaining momentum. As of January 2016, Snapchat had an estimated 200 million monthly active users who sent 700 million photos/videos each day, viewed 500 million time per day…

7 Ways to Rock at Snapchat Marketing