Do you spend countless hours on your blog, trying to get this whole “inbound marketing” thing to work, only to wake up the next day with 0 shares, 0 tweets, and 0 comments? Are your blog posts met with resounding silence every time you post?
Do you look at other business blogs and wonder how they manage to present their information in such an interesting, engaging, and exciting way?
If like millions of other business owners and bloggers, you struggle with these areas, the answer is simple:
Build a business blog with personality.
How will this help your blog, you ask? Here’s how:
Personality allows you to humanize your business
Three key factors for getting people to buy from you are empathy, trust, and reputability, which are all a part of humanizing your business and brand. By humanizing your business, you can make a sincere connection and build relationships with your customers. This will in turn allow you to tap into emotional triggers that will not only encourage sales, but also increase the likelihood that your customers becomeloyal advocates for your business.
7 Essential Keys For Creating A Winning Business Blog Personality
