We all have a favorite store or restaurant; the one that every time we walk in the staff knows our name, our order, and that we like our martinis shaken, not stirred. This personal connection is what keeps us coming back. But how do you achieve that same personal feel in ecommerce?
While you won’t have those same face-to-face interactions in the online world, you know more about your customers than you think! With the right ecommerce and marketing platforms you have access to advanced customer segmentation that most merchants do not take advantage of.
Segmentation allows you to offer the right perks and incentives to the right customers, so they feel the same way online as you do at your favorite brick and mortar store.
Here are 7 segmentation hacks to boost customer loyalty on your site…
7 Ecommerce Segmentation Hacks for Profitable Customer Loyalty
