We all love visual content. Without it, we wouldn’t have platforms such as Instagram and Snapchat, which encourage users to share images and short, informative videos.
For marketers, regardless of which social media platforms your business is present on, it’s important to be aware of this trend and create good quality visual content to share with your audience. This could be images, videos, infographics, memes, presentations and even screenshots.
Why Should Businesses Share Visual Content?
Many businesses are still sharing text only posts on social media, but is this the best format when consumers are already overloaded with data and want information instantly? Research reveals that people can process visual content 60,000 times faster than text – why not take advantage of this?…
