Columnist Neil Patel explains what steps you should be taking over the next year to adapt to a quickly evolving marketing landscape.
At the beginning of each new year, you see a bunch of articles on marketing “trends” for the upcoming year — things that are supposedly changing that you have to know about.
These articles are important, which is why I’ve written a few myself. Even though they’re significant, we shouldn’t wait until January 1 to assess and respond to shifts in the marketing landscape…
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