IMAGE: Getty ImagesSticking to any type of budget can be challenging, but it is critical that you stay on target. Here are a few tips to help.
While the adage claims you have to spend money to make money, your marketing budget needs to be set in stone (unless you have reached the revenue level from previous efforts that allows you to move the numbers upwards).
Sticking to any type of budget can be challenging, but it is critical that you stay on target with a marketing budget in order to make every dollar count for something in terms of maximizing your return on investment and increasing profit margins…
