With so many social media tools available, you have to decide which are worth paying for and which ones you can use minimally, for free. I share some of the lesser-known tools I’ve grown to love for their unique and valuable offerings. Some have a free plan, while others will set you back a dime or two. But all of them will enhance your day-to-day social media strategy implementation, while simplifying the process.
1. Canva for Work – Design shareable images
Social media has forced managers to become experts in creating and resizing images for different social platforms. With each platform demanding its own size, you need an on-hand designer or you have to devote your own time to creating imagery. That’s where Canva can help you create beautiful images with templates, photos, fonts, text, and more. I use Adobe Photoshop less and less the more I discover about the capabilities of Canva…
