Columnist Pratik Dholakiya discusses common SEO mistakes that could be costing you traffic and explains what to do about them.
You make a lot of mistakes. That’s part of life.
And SEO is a complex field; there’s a lot to remember, even more to do, and everyone’s stock answer to your questions seems to be, “It depends.”
Furthermore, it’s not just the fresh-faced, new-on-the-scene SEOs who are making mistakes. Seasoned veterans and outright experts are doing it, too.
Here are five well-known mistakes that SEOs make in regards to links and content — and that are costing vital traffic:
