According to an informal survey published on HubSpot, marketers spend about 16 hours each week on routine tasks; email accounts for almost four of those hours (so much for Tim Ferriss’s 4 Hour Workweek). Meanwhile, collecting, organizing, and analyzing marketing data from different sources takes up an additional 3.55 hours a week.
Let’s just round up and say you spend eight hours a week on both email and working on your marketing data. That adds up to 416 hours a year spent on these repetitive tasks alone. And that figure doesn’t even account for content creation, distribution, and outreach efforts.
You may not be able to cram extra hours into your week, but you can reduce the time spent on marketing tasks with the help of the right tools. Check out these 5 marketing tools for boosting your productivity in 2016, and see how much time they can really save…
