I’m a big fan of BuzzSumo. For those who’ve not heard of it, BuzzSumo is a content discovery tool that provides a wide range of analytical data on social shares and sharers. I became aware of BuzzSumo some time ago – Steve Rayson, the director at BuzzSumo, is a regular contributor to Social Media Today, and he’d referenced the app several times in his posts. At first I thought Steve might be pushing it too much, that it couldn’t possibly be as useful as his posts suggested. But the more I used it, the more uses I found for it, and the more I’ve come back to it again and again. It’s a powerful, intelligent, tool that all social media marketers should have in their bag of tricks. Here’s three ways I’ve found BuzzSumo to be massively helpful:
3 Ways to Use BuzzSumo to Boost Your Social Media Marketing Efforts
